MEATmarket - Fast food tales 1 of 3 - May 2012

So it looks like Yanni Papoutsis is coming over all Russell Norman.... Not in the way that frotting filthy resto fan kids might dream about thankfully, but with the launch of another guaranteed hit. A newly acquired space refitted out of the blue that feels perfectly in fitting with its surroundings and makes you wonder how you (or another savvy restaurateur) hadn't found it before.

Let me set the record straight. This isn't an obvious space for a restaurant. It's not an obvious space for anything. It's the echoey, almost open to the elements balcony over Covent Garden's tat-tastic Jubilee Market. Feyne Deining it ain't, but it's a perfect dirty spot for a dirty burger.

The brains behind MEATwagon, MEATeasy and MEATliquor serve up 3 or 4 different double burgers, a brace of pimped hot dogs and a 50's rockabilly tattooed handful of sides are on offer. Simple enough and satisfying enough.

The bun holding the mustard fried Dirty Hippy (house speciality and tribute to the best burger on the planet) is a little lighter than before... I can't explain it, but something has changed. Not for the bad, but different. It survives, just, the onslaught of the sloppy sauce - dripping as seductively as a trickle of hot meat fat can. The taste of the sloppy patty is, as always, superb. I'd injure children to get one of these. Cheese and Jalapeno poppers are tiny spicy croquettes of fried. Perfectly acceptable, but nothing more than a distraction from the main meat, something I've felt about the sides in every iteration from MEATcorporation.

It's not immediately clear who MEATmarket is really aimed at. Is it a greasy, meaty lunchtime standfast for the hipster locals? A tourist tick or one of London's new foodie landmarks? I think that it's somewhere you'll hit up on an evening, after a few drinks in town, when the market has gone to sleep and the rock and roll meat purveyors can let their hair down.