Tuesday 30 August 2011

Review of La Brasserie - Aug 2011

WhereLa Brasserie, South Kensington
With who: The Poker Shark 

How much: £10-£16 for starters, salads upward of £14, mains were divided into fish and meat and were around £20 on average. We didn't pay for the meal (read on...) but it would have been £110 for two without service 
Come here ifyou miss the good old days of British restaurant underachievement.


In the Chelsea heartland, opposite Conran's venerable stalwart Bibendium, sits the brasserie that time forgot. There's a point in recent history acknowledged by all at which time all restaurants were rubbish. Ask your parents if you don't remember it. It was the 70's... the eating out one could do in the country without spending a serious amount of cash was limited to the soggy pub sandwich, fish n chips and the occasional treat at an Angus Steak House. In and outside the capital, 'foreign' foodstuffs like Chinese, Italian or Indian were treated with a modicum of suspicion and restaurants were grand, fusty and open for a couple of hours a day at best. The opening then in 1972 of La Brasserie must have seemed like a bold step forward for the poor folk of South Ken, coming 15 years before Simon Hopkinson, king of casual dining, picked up a knife across the road.

That's certainly how the restaurant's own website grandly remembers it, the first in London of its type, espousing the French style of all day eating and paving the way for 'large groups such as Conran who picked up their flexible approach to eating'... How Terrence must have cheered. Step on 40 years and the foodie landscape, particularly in London, has changed somewhat. You know what's occurred in the intervening years and, possibly due to their own innovations way back in '72, the faux Parisienne schtick of La Brasserie is an anachronistic nightmare.

The classic all day brasserie menu comes straight from the 70's. This in itself wouldn't be a bad thing. Simple fare that if cooked well can't be beaten. You don't need to be a great chef to get it right, but a brasserie is more than the sum of its parts, that's the point. Atmosphere is critical, as are the staff: when successful, both are warm and inviting while the latter is also efficient and snappy. Sadly none of these were the case... Walking in at 6.30 on a Thursday we were the only guests other than a brace of ladies who should have finished lunching by now and a florid ex hack and Private Eye target, making his younger, more attractive companion laugh uproariously. Over the next hour, this gradually changed, with the restaurant filling up with the trainspotter's guide to the King's Road. Ruddy young fillies and their polo shirt clad squires, Middle aged and well padded gents with that type of blonde 'companion' and slightly older gents with their wives daring a surreptitious sneak at the bronzed legs of the surly waitresses. A scene for the obscene.

The Poker Shark went for fridge-cold prawn cocktail in a sharp Marie Rose sauce served in half an avocado. A venerable dish, much like the wilted iceberg lettuce that propped it up in the bowl. A renegade from Abigail's Party, thankfully retired from most menus, here it seemed so perfectly appropriate. I got a little luckier going for 6 bland but innocuous snails, perched parsimoniously on their shells, reluctant to dive into the watery garlic slick, worried they'd bang their heads on the just-covered base.

I followed that with one of the simplest dishes on the menu, here executed with a style and panache not seen since Ann Widdecombe's last dance class. Like a classic Martini, I've found the steak tartare a good acid test of an establishment in the past. Simple ingredients, a painless recipe and absolute perfection when done with a modicum of care. The tartare had a grey-green hue, from a distance disconcerting, closer up it became obvious it had way too much acrid gherkin chopped through the mix, a small amount of (albeit vinegary) relief, though not much. The salty, floppy shoestring fries slopped down next to it were as unpleasant.

It would appear I'd ended up the winner though, again, if you could call it a winning experience. The Poker Shark went for duck confit, a classic brasserie dish, the staple of French railway cafes up and down the country. Here the meat came almost medium rare, clinging determinedly to the bone. Plonked across a kilo of red cabbage, rubbery skin draped over the undercooked duck, folding into the dips and wrinkles, like a geriatric Blind Date contestant covering her saggy bits with a coquettish satin throw.


Given that the Poker Shark is astoundingly British, I knew he was being stretched too far when he ruminated about complaining. Blank-eyed staff took the semi-full plate away without asking about our enjoyment. They looked like they knew the answer and we didn't get a chance to say a word. Against all sense of sanity (I'll explain why we bothered in a second) we were somewhat saved by desserts. Creme Brûlée was pre-prepped and fridge cold, but whoever had made it originally knew what they were doing. A Tarte Tatin was excellent, sticky and caramelised and toothsome, but this was a little too little and a lot too late.

In case you are wondering, we stayed for dessert and didn't bolt half way through the main as we'd been invited to review the restaurant. I'd been wondering how, like other critics, I should react to PR invites and, rarely one to turn down a meal - much less a free one - had decided that I'd accept, as long as I could go incognito and reveal myself (with a letter, calm down at the back) at the end of the meal. The PR team who arranged this were friendly and efficient - however, whilst you can get a reviewer in, if the experience is as bad as this, surely they'd be better off advising the owners to stick to their local time-warp of a crowd or take a good long look at what's going on in the kitchen.


  
La Brasserie on Urbanspoon

10 comments:

  1. I ate here once in the early 90s, it was such a hot spot. Sounds like time has stood still - top post and approve of the incognito freebie.

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  2. @ The Perfect Trough - thanks for the comment, I definitely got the sense that it had been hot at one point. Certainly by the time we left, it had filled up sufficiently, but how much of that was habit it would be hard to say...

    Rich

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  3. I expect the done thing is if you hate the restaurant you don't post a review and inform the PR company why. Otherwise they won't give you anymore freebies.

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  4. @anonymous - thanks for the comment, couldn't disagree more though..

    If that was the rule for bloggers or critics, you'd just end up with no reviews, genuinely good reviews and schill reviews, unless it's OK to damn somewhere you've stumbled upon and not somewhere where they're 'paying' you?

    I let the PR team know about it the day it was posted, went into further detail by email on some of the individual issues and left it with them. Judging by other comments I've read, I'm guessing that they know about some of the issues!

    Rich

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  5. As a fan of La Brasserie, I can't say I agree. I will send you a link to my review in due course. Plainly countless others disagree too as it is frankly one of London's busiest buzzy restaurants.

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  6. @Matthew - thanks for the comment, I'd love to read your review on La Brasserie as a regular.

    As I mentioned, it was certainly getting busier as we left around 8ish, but we were 2 of only 4 diners at 6.30 on a Thursday, not usually a good sign for a restaurant. It may well be a great, central and convenient place to drink, catch friends and take in the atmosphere of the local neighbourhood, but you really can't necessarily equate 'busy' with 'good'.

    As I experienced it, the restaurant was, to put it politely, certainly not at its best... I'm afraid that the food and service were sufficiently lacking as to preclude any thought of a return visit. There are too many good options in the area without worrying my tastebuds with another dose of disappointment.

    Rich

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  7. 6.30, I'd argue is a little early for dinner! I'm more of an 8pm man.

    Here is my review: http://dasteepsspeaks.blogspot.com/2011/09/brasstastic.html

    I really do like the simple dishes best like the omlette.

    But you do raise some fair points. There are indeed plenty of places to choose from locally. Have you tried Ilia on Draycott Avenue or Galoupet on Beauchamp Place?

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  8. @Matthew - Indeed... It appears we must agree to disagree on the quality of the food. I could possibly argue that a simple French brasserie menu unchanged for 30 years must all by now be fairly simple to the chef, however I fear that we've exhausted this one.

    I haven't tried Ilia yet, though mean to, and am a fan of Galoupet. For what it's worth, try The Ivy, Caprice or the Wolesley for the sort of simple food and atmosphere that I'd expect from brasserie 'style' establishments. Alternatively, venture into the wilds of Notting Hill and visit The Ledbury to try French food that will genuinely change your life, for not much more than the price of dinner at Le Bras.

    Rich

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  9. I have a fondness for traditional, 70s fare such as steak frite, especially as winter draws near (if it ever does)... but it does have to be well cooked. With nothing exotic to distract, quality and preparation are a must. Such a shame La Brasserie doesn't live up to (its own?) hype.

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  10. @Perdita - thanks for the comment and for reading! As the last comment, do try and get to The Ivy and Le Caprice (especially following the latter's renovation) to see how it should / could be done.

    Rich

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